Top Five Sharp Business Leaders, Making Their Mark in Industry 2022 Edition-2 -article

Businesses that changed their ways to support ecosystem

8. Businesses that changed their ways to support ecosystem

Why all of a sudden business ecosystems are becoming a hot topic? It’s not that they’re a brand-new idea. The term “ecosystem” has been utilized in business for over 20 years. Companies including Volkswagen and Toyota are building an enormous network of suppliers and distributors for over 50 years. Lloyds of London, the insurance market, could be a classic ecosystem and was founded within the 17th century.

What has changed is that most of today’s fastest-growing companies – from Amazon and Google, Alibaba and Tencent, and Uber are positioning themselves as ecosystem players, as a hub in a very network of consumers, suppliers, and makers of complimentary services. Industry observers and regulators are watching with interest and concern. they require to grasp whether these companies have developed new ways to compete that would challenge the standard view of how businesses create and acquire value.

The truth is, we still do not know if these so-called ecosystem orchestrators have a permanent advantage. Every Google or Tencent that’s very profitable, there’s a Spotify or Uber that continues to lose money. But irrespective of how successful there, it’s important to know that they’re playing by different strategy rules than traditional companies. rather than building moats, they manage turnstiles.

Why ecosystem matter?

The ecosystem is one in every one of those terms, like digital, that’s rapidly becoming ubiquitous across the business landscape. We see the university and analyst communities increasingly writing about the ecosystem. We see the very best valued companies within the world are increasingly digital natives who employ ecosystem business models to come up with customer value efficiently and quickly.

We are entering an era of an ecosystem where most companies will heavily utilize ecosystem business models to drive innovation and therefore the pace and capital efficiency with which they create customer value. The pace of change, demand innovation, and also the democratization of capital through private markets make it increasingly difficult to stay up. Meanwhile, the standard technical and operational hurdles that made partnering models difficult in prior times are dramatically lowered by the cloud economy.

I didn’t mean to suggest that the cloud is a variety of remedies that enables any company to leap into the ecosystem pool. Even with the cloud, it’s tough to form a value at pace and scale through partnering models. Outside of certain industries, just like the software industry which has been utilizing ecosystems for many years, there are only a few companies that have a mature ecosystem function, coupled with a broader operating model structure that’s optimized for ecosystem value creation.

The good news for companies who wish to utilize ecosystem business models, but otherwise lack the structures and maturity, is that there’s a growing body of leading practices and an increasingly large workforce that understands the sensible elements of building and operating an efficient ecosystem function. Companies that incorporate ecosystem business models into their corporate strategies can now feel more confident that they will successfully develop the aptitude to execute those strategies.

Companies that Have Great Environmental Initiatives:

  1. Ford Motor Company

Automotive companies are among the heaviest polluters. However, Ford Motor Company is changing this narrative through its ten-part environmental policy that needs to be implemented for years. The corporate uses sustainable fabrics in its vehicles while 80% of both its Focus and Escape vehicles are recyclable. The corporate also made a point to channel its focus on fuel efficiency, particularly on the six-speed transmission, offering a clean diesel heavy-duty pickup. Furthermore, the paint fumes within the company’s plant in Michigan are recycled as fuel.

  • Disney

Disney is decided to please companies that have made it enormous by using zero net direct greenhouse emission policies within all its facilities. additionally, it’s performing at reducing indirect greenhouse emission emissions through the reduction of electrical consumption. Disney also incorporates a zero-waste policy meaning that there’s nothing that will find you in landfills. The entertainment giant also uses technology that saves water and is functioning on lowering the footprint of its product manufacturing and distribution.

  • Johnson and Johnson

For quite 20 years now, this company has taken the lead in manufacturing attention products that are environmentally responsible. It also has initiatives that reduce waste while manufacturing and distribution using sustainable products and packaging methods where possible. the corporate also owns a fleet of hybrid vehicles that it also operates.

  • Nike

Nike is keen to focus on the worth of green initiatives through its advertising additionally to putting the good ideas into practice. Its line of sustainable products is formed using environmentally preferred materials like recycled polyester. the corporate also uses renewable energy sources in manufacturing. Moreover, Nike has also notably pressed 650 of its suppliers, spread across 52 countries to develop and implement written environmental policies.

  • Starbucks Stores Go Green

This company embraces principles of environmental sustainability across the board. the corporate not only purchase Fair Trade Certified and licensed organic coffee but also focuses on achieving LED certifications for its new outlets. By creating ‘green’ stores, the corporate can reduce operating costs moreover as minimize the impact of business practices on the environment.


Ecosystems are wonderful in their complexity but often wonder masks. If you fully understand your business ecosystem, you understand why it’s wonderful and what makes it fragile. you’ll use this understanding to your advantage. you’ll be able to make your business more competitive or predatory. you’ll determine when it is time to go away from the ecosystem or die.

Every business ecosystem is different. you cannot attribute lessons learned from one to a different. Not. Understanding the characteristics of the business ecosystem, their interconnectedness and subtlety will facilitate your establishment of future strategic initiatives and possibly adapt to your situation.

Amrin Ahmed

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