Top 10 Skin Care Companies In Malaysia 2022-profiles

Loving Hands Marketing

3. Lee Han King Loving Hands Marketing

One-Stop Manufacturing and Marketing Company for personal and home care products.

The beauty industry is quite large: it includes both services (hairdressers, barbers, etc.) and products. In the United States alone, the beauty services industry employs more than 670,000 people, and the job growth outlook is “faster-than-average” at 13% (2016-2026) according to BLS data. According to a study, it was worth $532.43 billion in 2017 and is expected to reach a market capitalization of $805.61 billion by 2023.

In this large growing industry, there is a company called Loving Hands Marketing which gives a luxurious, and rich experience with their products. Their products will protect your skin from damaging environmental effects. And their products are made from natural materials.

Loving Hands Marketing is a Manufacturing and Marketing Company for personal and home care products. Founded on November 20, 2006, the company aims to add vitality to the lives of its consumers by creating products that help people feel good and look good. They develop products from nourishing hair care, and luxury body care regimens to daily household dishwashing liquid that does not harm your hands. Loving Hands Marketing is a Malaysian brand with a global presence.


With increasing competition in beauty care lines, they are often surrounded by a low-cost, shoddy product line that does not make a premium brand. They Manufacture everything from A-Z in-house for other brands, like molding the bottle, Labeling, and Customizable ingredients based on client preference.  Designing artwork for bottles, Cartons, and manufacturing personal care

Loving Hands is here to provide a professional quality formulation with custom-made silk screen bottles for higher quality and value-for-money products to help your business achieve competitive prices locally and internationally.

Lee Han King, the founder of Loving Hands Marketing, has extensive market understanding and expertise in the packaging industry with well-known international clients. Lee Han King has served as Chief Operating Officer since 2006, assisting the entire team in their efforts to intensify their segment growth. In addition, they strive to focus on providing you with professional-grade formulations in custom-made silk-screened bottles for substantial quality and value for money.

With the goal of bringing radiance into their customers’ lives by creating products that make them feel and look good. They also seek to encourage best-in-class products, and they intend to,

  • Improve Customer Loyalty
  • Create your own brand.
  • Create Distinctiveness.
  • To boost profitability.
  • To lead.

About Their brand ‘Zen Garden’:

Zen Garden started in 2015, the company Started with just only shower cream and handwash but now they have shampoo, sanitizers, deodorant, massage oil, and olive oil in different variants.

Zen Garden’s vision is to bring quality and affordability to its customers. In 7 years, they expanded their business in many countries such as the middle east, Seychelles, Brunei, Philippines, Myanmar, Singapore, Thailand, Nigeria, Tonga, Vietnam, and Cambodia.

They are in most big markets such as Jaya grocer, Mydin, and Mr. DIY in Malaysia (for their Malaysian readers). It’s very economical and they strive to give their customers the best value possible. They strive to be more sustainable as they limit their carbon footprint on the earth.

Market Overview:-

Last year the beauty and personal care products market was valued at US$434.85 billion and is expected to record a 4.35% CAGR in the 2021-2026 forecast period.

With the growing demand for luxurious products, consumers around the world are turning to luxurious feeling personal care products that are expected to drive market growth over the research period.

Global presence: –

Loving Hands Marketing’s overall global presence is huge, not only does it perform well in the local market but also plays a vital role in the international market such as Malaysia, Singapore, Qatar, Kuwait, UAE, Myanmar, Seychelles, Brunei, Vietnam, Philippines, Nigeria and also their top tier ingredients are sourced worldwide including Europe, Korea, and Japan.

They develop products from nourishing hair care, and luxurious body care regime to your daily household dish-wash liquid that’s gentle to your hands.


Their Product Range

  1. Personal care: –
  • Zen Shower Cream: An extravagant, rich, and profoundly moisturizing body shower cream to preserve your skin from the detrimental effects of the environment. Removes contaminants without over-drying your skin. Shower cream comes in various flavors like- Papaya, Goat milk, Lavender and Chamomile, Royal Jelly, and Green Tea. Their shower gels will moisturize and exfoliates your skin and gives you a healthy, luminous appearance. It has an incredible zesty scent with a rich fruity scent and lavish feel that leaves the skin deeply moisturized and delightfully scented.

Their rich and creamy body wash lathers up in the shower or bath and leaves skin moisturized, soft, and lightly aromatic. You will love how it has a natural moisturizing effect without dehydrating your skin. They have a unique formula that provides a soothing shower experience, resulting in dazzling and revitalized skin. With a gentle, soap-free formula. It is suitable for daily use and produces an aromatic, moisture-rich lather with each shower.

  • Zen Shampoo: One of the most important skills you will quickly learn in these beauty market segments is how to analyze a client’s hair and suggest a better shampoo. A nutritious head of hair can make or break your client’s self-esteem. Customers always have a lot of questions about shampoo. To fulfill that need they brought shampoos in 3 variants, which are Hair fall control, Anti-dandruff, and Soft and Smooth. The key ingredient in their shampoo is Moroccan Argan oil.

When you use their shampoo, the integration of Moroccan Argan Oil and the delectable fruity fragrance will aid in stimulating growth, reinforcing strength, and preventing hair fall. A new methodology that strengthens from root to tip. For nutritious and more gorgeous hair, it strengthens the roots. Promotes hair that is healthy, deep, and lively.

Within the single-use, you can see the changes in your hair due to the goodness of Argan oil it helps soften and smooth your hair from its tips.

  • Massage oil: We all know the benefits of massage oil. Their Massage oil is a material that is applied to the skin during massage therapy to decrease friction, which is also a fantastic addition to your beauty routine. It may also emit fragrances that enhance the comfort and therapeutic implications of massage.
  • Hair gel: Their hair gel will provide the goodness of vitamin complex. Which has UV protection to maintain a healthy scalp in these dry seasons. Non-drying, Non-greasy, and Alcohol-Free.
  • Deodorant: Their deodorant comes with 24 hours protection. Which means it lasts longer than any other deodorant on the market. Antiperspirant does not allow bacteria to build up and cause a bad odor, keeps you fresh for the whole day long.
  • Hand wash: Hand washing is crucial, particularly in these times when sanitation is a priority for one’s health. It is the ideal way to refresh and feel calm on the go while keeping your hands gentle. Their hand gel is PH 5.5 revised and augmented with aloe vera, which soothes and protects your skin from drying out.
  • Olive oil: – Natural Skin and Hair Nourishment. A fantastic all-purpose moisturizer. Beneficial to both skin and hair. Anti-oxidant-rich. High in vitamin C and helps in protecting you from the sun and the surroundings. Use on a routine basis and after every bath to keep your skin clean and healthy and glistening.
  • Hand sanitizer: – Darce hand sanitizing gel includes 70 percent alcohol. Easily useable without bacteria. Prevents dry hands with a safe moisturizing ingredient, Aloe Vera Extract. Quick-dry and non-sticky.
  • Home Care: –
  • Darce Surface Disinfectant Spray Multi-Purpose: Alcohol and Benzalkonium Chloride are the active components used in the product. Simple to use without any need for water or soap. It will kill 99.99% of germs, bacteria, and viruses. This will effectively Deodorize and sanitize the area.
  • Darce Glass Cleaner: It is an exclusive spray that conveniently removes obstinate dirt for a long-lasting streak-free shine, allowing you to spend less time cleaning and more time enjoying life. You can use their glass cleaner on windows, mirrors, glass, tiles, acrylic, plastic, and chrome to clean.
  • Dishwash: As a general-purpose cleaner, dishwashing liquid is an excellent choice. When compared to other household cleaners, dishwashing liquid is often a preferable option due to its mildness. So, it’s a terrific alternative to harsh cleaners and may be used for a variety of other applications that don’t require any dishes to be washed. Cleaning and degreasing kitchen equipment, And a powerful stain remover.


According to client preferences and behaviors, the company has a humongous market. Cosmetics and general household products are also in high trend on the global market. Considering its importance, the company is locating its target through consumer motivation, customer choice, customer consumption timing, customer consumption sites, and customer consumption analysis. The products are classified according to their gender. Market fragmentation and target market are two market mix strategies used by the loving hands Marketing Company.

Additional Information

Founding Year2006
FounderLee Han King
Company Location36 & 44, Jalan Industri USJ 1/5, Taman Perindustrian Usj 1, 47600 Subang Jaya, Selangor. Malaysia  

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