Jiangxi Unveils Global Campaign to Share Its Ancient Heritage with Modern Innovation

BROOKLYN, NY, UNITED STATES

May 10, 2025

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NANCHANG, JIANGXI, CHINA, May 10, 2025 /EINPresswire.com/ — The Jiangxi Provincial Department of Culture and Tourism has launched a bold initiative to promote its rich cultural legacy to global audiences. Combining tradition with cutting-edge technology, the province is spotlighting its millennia-old civilization through archaeology, porcelain craftsmanship, traditional Chinese medicine, and immersive digital experiences.

At the heart of this campaign is the renowned Jingdezhen Imperial Kiln Museum, where AI-driven restoration and 3D scanning have helped build the world’s first digital “gene bank” of ancient porcelain. Known globally as the “Porcelain Capital of the World,” Jingdezhen continues to lead in both heritage and innovation.

The Gao’an Museum further showcases Jiangxi’s porcelain legacy with one of the world’s largest collections of Yuan Dynasty blue-and-white ceramics, emphasizing early global trade through the maritime Silk Road.

In Zhangshu, Jiangxi’s ancient traditions in Chinese medicine are being revitalized. Recognized as the “Medicine Capital of China,” the city hosts annual trade fairs, maintains the national heritage-listed “Zhangbang” techniques, and offers tourists an immersive cultural and wellness journey.

The Marquis of Haihun Tomb, discovered in Nanchang, remains one of China’s most important archaeological sites. With over 10,000 artifacts—including 120 kg of gold—it reveals the sophistication of the Western Han Dynasty’s elite.

To make this heritage come alive, Jiangxi museums are integrating VR, motion sensors, and interactive light displays, redefining how history is experienced.

“Jiangxi’s story is one of resilience, creativity, and legacy,” said a spokesperson from the Provincial Department. “We invite the world to explore our living heritage—where ancient traditions meet modern technology.”

Jiangxi stands ready to share its timeless treasures with the world, blending the past with the possibilities of the future.

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