Dear Readers,
Welcome to this special edition of SwiftNLift Magazine, where we invite you to explore the remarkable journey of Santosh Sunar, a visionary entrepreneur, motivational stalwart, and the inspiring Founder & Director of BeTheGuide Indian Mentoring Academy Pvt. Ltd., whose leadership is transforming narratives across Northeast India.
In this issue, we uncover the life and legacy of a leader who is redefining mentorship and empowerment. Since founding BeTheGuide in 2018, Santosh has combined ISO-certification and MSME accreditation with deep-rooted empathy—to ignite positive change across communities.
Through in-depth interviews, heartfelt stories, and insightful reflections, we delve into Santosh’s core ethos. His guiding values—resilience, positivity, and unwavering commitment to others—have gone far beyond personal ambition. From conducting over 500 sessions and impacting more than 50,000 lives to training over 5,000 individuals, his work exemplifies the true power of mentorship.
Santosh’s journey reflects more than just corporate success—it is a story of regional transformation. Driven by the challenges faced in Northeastern India—including limited opportunities and social migration—he envisioned BeTheGuide as more than an academy; it is a philosophy and force for change, dedicated to combating negativity with positivity.
Rooted in his unique OAI methodology—Observe, Analyse, Implement—now evolved as Observe, Acquire, Do—Santosh’s approach to growth is both methodical and human-centric. Even in times of crisis, like during the pandemic, he prioritized people over profit: no layoffs, continuous support, and unwavering team strength.
Santosh reminds us that true leadership lies in uplifting others, not just oneself. His commitment extends from training motivational speakers to nurturing self-worth, resilience, and confidence in every individual he mentors. His literary pursuits—authoring the best-selling e-book Public Speaking: A Step to Become Rich and being an internationally recognized poet—reveal a multi-dimensional personality committed to expression and inspiration.
As you journey through this edition of SwiftNLift Magazine, prepare to absorb strategic wisdom, authentic determination, and a vision for empathetic entrepreneurship. Whether you’re a mentor, educator, business professional, or someone passionate about transformation, Santosh’s story will ignite your drive to spark meaningful change.
Warm Regards,
SwiftNLift Business Magazines
"Entrepreneurship is a story worth telling, and at SwiftNlift Group, we bring these stories to life. Our magazine showcases the journeys of ambitious entrepreneurs who have overcome challenges and achieved remarkable success. With every issue, we inspire, inform, and celebrate the limitless possibilities of innovation and determination."
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